PLATFORM PLACE HANNAM STORE
Outdoor Supergraphic, 2014
Supergraphic to celebrate a new opening of Platform Place Hannam store in Seoul. Platform Place has been very
selective about their store locations—the stores only nested in neighborhoods with young, hip and artistic vibe.
In this regards, the client wanted to highlight all four locations so I suggested bringing the visual aspect of the Seoul metro map.
On the bottom left, the legend shows the history of the four store with their opening dates.
The design was installed on the construction fence, on the facade, until its opening.
During the opening event, the supergraphic was
printed on a cotton bag and gifted to visitors.
Design
Ordinary Lab | Jieun Kim, Hyein You
Role
Art Direction, Graphic Design
Client
Platform Korea
Outdoor Supergraphic, 2014
Supergraphic to celebrate a new opening of Platform Place Hannam store in Seoul. Platform Place has been very
selective about their store locations—the stores only nested in neighborhoods with young, hip and artistic vibe.
In this regards, the client wanted to highlight all four locations so I suggested bringing the visual aspect of the Seoul metro map.
On the bottom left, the legend shows the history of the four store with their opening dates.
The design was installed on the construction fence, on the facade, until its opening.
During the opening event, the supergraphic was
printed on a cotton bag and gifted to visitors.
Design
Ordinary Lab | Jieun Kim, Hyein You
Role
Art Direction, Graphic Design
Client
Platform Korea
